In this episode, I'm pulling back the curtain on the exact strategic process that took me from working 10 hours a week to generating seven figures while only working 10-15 hours weekly. After 23 years in the coaching and mentoring industry and building multiple $10+ million companies, I'm sharing the blueprint that actually works - not just theory, but what I've personally implemented.
I get real about my journey from being a CEO of a $20 million company to starting my own business and initially failing because I was still operating like an employee. You'll hear how I went from doing video editing and marketing funnels for other companies to running my own seven-figure consulting business, and the painful lessons I learned along the way.
In this episode, you'll discover:
Why having all the knowledge isn't enough (and what I had to learn the hard way about taking risks)
The two business models that work best when leaving corporate: services vs. information/consulting
My personal story of juggling 8 clients to hit $250k/year (and why it almost destroyed me)
The 3-step system: Finding people with problems, presenting offers, and closing sales
Why 95% of people fail at the presentation stage
The "offer letter" strategy that changed everything
How to use retargeting ads at a 95% discount
Real client case studies, including scaling to $1 million per month
I also dive deep into the mindset shifts required, the importance of boundaries, and why you need to stop being afraid of selling. Whether you're 30+ and sitting on years of expertise or younger and eager to build, this episode shows you how to monetize what you already know.
This isn't about working harder - it's about working strategically. If you're tired of trading time for money and ready to build a business that serves your life (not the other way around), this episode is your starting point.